Description
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From bringing AI into the mix to culture change to digital transformation, Mary Mesaglio, Distinguished VP Analyst at Gartner, covers four essential strategies to make your transformation message stick. Learn common pitfalls to avoid and strategies to craft compelling communications that inspire change.
Chapters:
Tactic No. 1: Avoid levitation. Stay grounded.
Tactic No. 2: Choose clarity over comprehensiveness.
Tactic No. 3: Be agile in crafting your message.
Tactic No. 4: Avoid corporate speak. Use real language.
